Hi! I'm Christina 👋👋. I’m a freelance marketer helping passionate, early-stage B2B startups grow.
I believe excellent B2B marketing consists of 2 things. A) Truly understanding your target audience (as people not numbers!). This includes all people involved in the buying process! B) Regularly delivering them genuine, actionable content they care about.
As marketing employee #1 for Hubbub, I built from scratch channels to aid short term lead generation whilst also planting seeds for long-term marketing funnels. I would love to help you do the same!
Through webinars, social media, case studies, email campaigns, blogging, events and more, I’ll work with you to listen, craft and implement strategies to best fill your sales pipe.
Research your target audience and understand you company goals. I will ask questions such as:
*What are you company goals?*
*Who are you target audience?*
*Who are their competitors?*
*Where do they ‘hang’ online and offline?*
*What are the pain points of the different stakeholders across the buying journey?*
Develop strategies and roadmaps to meet your long & short term growth goals
*Lead generation strategy*
*Community & social media strategy*
*Inbound marketing strategy*
Implement the agreed plan and deliverables to a high standard; communicating with you along the way.
Provide monthly reports on how the project is going. Are goals being met? What can be iterated to optimise results?
“Christina helped organise two live online training courses. She is calm under pressure, well-organised, and focused on solutions and producing the desired outcome."
"Christina has a deep understanding of digital marketing channels, with a focus on what activities best serve the needs of the company. An asset to any organisation"
“‘Joining Hubbub at a very early stage, Christina established positions in digital marketing, CRM and marketing automation, webinars and events. She always brings energy and a smile and motivates those around her’"